There’s no way, even if you live under a rocky mountain, that you couldn’t know about the Super Bowl making a stop in Minnesota. Our team will be all over the festivities being held in the Twin Cities metro area. Eric is at the Downtown Minneapolis studio. Larry may still be in Phoenix, for the moment, but will be heading back in time for all the happenings. There has to be some reflection on the Vikings’ less-than-stellar performance in the NFC Championship Game. Other than that, the show looks ahead to the next week-plus of festivities. Off the field, what will this event mean for the area? Marketing and public relations expert Bill Robertson joins the program to discuss the impact.
The Big Week is Finally Here…Almost
Segment 1: After years of anticipation, the Twin Cities gets another shot at the biggest showcase in sports. This gives our guys a special chance to reminisce on the more than 60 combined appearances at the NFL’s championship extravaganza. Unfortunately, the Vikings are not around to be gracious hosts. What happened to the Purple in Philadelphia?
Vikings Continue NFC Championship Woes
Segment 2: The fellas take a moment to send good thoughts to a Vikings legend suffering from a terrible ailment. After that, it’s back to the field. What will the Vikes do about getting their quarterback of the future? And can the organization ever break their “dome curse” in conference championship games?
Measuring Up? A Look Back at Some Memorable Super Bowls
Segment 3: Looking ahead to February 4th, can this game live up to some of the best title games in the history of this event? The guys look back at their favorites/standouts over the last three-plus decades.
A Sea of Green? Bill Robertson Talks Super Bowl Economics
Segment 4: We’ve all known there’s the potential for a lot of dollars to flow into the Twin Cities this week. But we haven’t gone terribly deep into the economic potency of this type of event. Enter marketing and public relations expert Bill Robertson. The former member of the Wolves, Wild, and Anaheim Angels talks dollars that will be coming in away from U.S. Bank Stadium.
Bill Robertson Stretches the Super Bowl Effect Forward
Segment 5: Twenty-six years is a long time between visits, but the NFL’s biggest event has finally returned to the Land of 10,000 Big Ice Rinks. How have the Twin Cities changed since the last time that the Super Bowl was in town? Bill Robertson sticks around to explain the difference from 1992 to now. Plus, what can this do for the area’s reputation moving forward.
Oh, There’s Also a Game to Play
Segment 6: So, what do we expect going into the actual game next Sunday? The Patriots try to become the first team to repeat since…well…they did it in 2004 and 2005. The Eagles hope to win their first Super Bowl and first NFL title since 1960.